In-N-Out Holiday Celebration

Event Design

Every year, In-N-Out has a holiday celebration for employees and their families. This year, they wanted a Star Wars-inspired theme.

Based on the theme, I came up with the Star Academy concept to drive the direction of designs and take advantage of the venue location — which had a hangar feel to it already.

The artwork, which I designed, was planned out in Illustrator and Autocad before getting built in 3ds Max. This process ensured that all proposed concepts would work in the real world – allowing the fabrication team to accurately quote each render.

I also worked on the print files and gave the client templates so they could customize their branding for the event.

DATE

Winter 2021

ROLE

Creative Director | Illustrator

DELIVERABLES

Conceptual Design, 3D Renders, CAD Layouts for builds, Print templates, and Custom Illustration

Software Breakdown 

3ds Max | Design + Renders

AutoCad | Event Layout + Fabrication Plans

Photoshop | Textures + Print Files

Illustrator | Print Files + Templates

Indesign | Proofs